Title Tags and SEO satisfied Services by KIPZER (www.kipzone.com)
For pages that do not have a keyword theme, we take 3-5 minutes to draft up something simple so that you won’t see the warning in Webmaster Tools about having duplicate titles and descriptions. Cost for these pages depends on volume.
You need only provide us with a list of landing pages with a column specifying the keyword you’re hoping to rank for in Google Drive. Our cost per page (including title and description) is $5, so a list of 100 pages would cost $500.
The Role of Title Tags in SEO Services by KIPZER (www.kipzone.com)
When it comes to on-page SEO services, the experts all agree on the significance of this factor. On-Page factors are the ones inside your website that should be improved to satisfy search engines rules. SEO service providers know that title tags should have certain characteristics to help with your webpage’s SEO ranking.
The Features of a Good Title Tag
A well-written title tag should be useful both for readers and search engines. In order to create such title tags, SEO experts recommend to write a title tag that:
- 1. Title tags is unique and only describes the content of that particular page
- 2. Title tags is catchy, attracts readers’ attention and causes them to read the content below it,
- 3. Title tags says a lot in a few words and summarizes the entire page,
- 4. Title tags is precisely related to what’s written in a page,
- 5. Title tags is descriptive page
- 6. Title tags is grammatically error-free, page
- 7. Title tags spells all words correctly, page
- 8. Title tags is appropriately keyword-rich (not stuffed with keywords), page
- 9. Title tags Follows Title Case in Writing, page
- 10. Title tags is placed within < title > tag at the top of the < head > section of the page’s code, page
You’ve definitely noticed that the title of the pages appear at the top bar of your browser. Every page should have its unique title tags .
Title Tags – Why is It Important for SEO ?
Title tags are extremely important in SEO . All the major search engines use title tags as one of the primary indications to assess a pages content. This is not to say that title tags alone will get you ranked higher in the SERPS (Search Engine Results Pages), but by using title tags effectively you can build a key theme throughout your website which illustrates the core concept of your site to a search engine.
Think of this title tags as an explanation to the spiders visiting your page – telling them what your site and each page is about – it therefore needs to be relevant to the overall content of your site. Some Web Designers have entirely different titles for each page in their domain and some have a consistent theme – for example a site may have over 100 pages like kipzer.com and the web site owner may decide to have their name on the end of every page title e.g. “A Marketing Website – Kipzer”.
Building a site around brand repetition like this can be extremely effective if you’re trying to target a keyphrase or theme directly linked to your sites content, but isn’t always important if the keyphrase is unique so repeating it on every page title isn’t really necessary – the main page and a few references through your site will be enough for it to score highly in SEO terms as long as other SEO criteria are met.
The most important thing to remember about your title tags is because it’s the very first thing Google displays when you show up in the search results – so this one liner is the first thing that may catch the eye of person and cause them to visit your site rather than your competitors!
Keep is short, sweet, and relevant, also remember that if you are targeting a particular keyword, but it’s nowhere on your site, then a search engine is unlikely to see the relationship and ignore it. The clue here is relationships, as it’s the relationships between words and themes across your site that gives great SEO rather than just good SEO .
Try and think like one of your website visitors. Are they going to search for a match to your title tags? If the answer is no then you need to seriously rethink your strategy. Think what you would type into a search when you are looking for something rather than trying to hit every important keyword in one sentence.
Common Mistake in Writing title tags
There are several mistakes that people make in writing title tags for their webpages. here are some of them:
- 1. Some write the same title (company name) as the title tag of all their pages.
- 2. Some write lots of unnecessary words to describe the page content.
- 3. Some repeat the page’s keyword too many times in an unnatural way.
- 4. Some write all the title tag in CAPITAL LETTERS.
- 5. Some never check the spelling, grammar, etc of their title tags before publishing the page.
- 6. Some just copy their competitors’ title tags without noticing the difference in the page content.
- 7. Title tags shoud be too long
- 8. Stuffing keywords in title tags.
- 9. Title tags Follows Title Case in Writing, page
- 10. Same title useing on multiple pages
How to Get the Best SEO Services ?
First step of your online business is to have a well designed website with proper and convenient content. Your site has nice layout home page and an attractive with meaningful content. Though you have such a beautifully designed website if you don’t get positive visitors in sufficient numbers, you have a SEO problem with your site. Your website is not visited by the internet users. This is the situation where you need the services of a good and genuine SEO Service Provider.
A proper way to assess the quality of the service provided by a SEO company is to go and look at their past performances we can say that their past projects. A good company always has a good track record of their work. If you could find such a company, it is not difficult for you to get a good job done for your websites. A good company should have a thorough knowledge on all the SEO techniques of article writing and submission, link building, blog posting and many other things that are important in terms of SEO . A Professional SEO Service provider will use various different techniques to enhance your ranking with the search engines.
When it comes to cost they charge, you will notice that there is major difference in charges of them. Normally well established old company charges higher cost. Some new SEO services provider charge lower cost. There are still others that charges very low cost and that are unbelievable. It is a little tough to find a good cost effective SEO Service Provider. There are various low cost SEO companies out there that provide excellent services and also they have highly trained expert and professionals. It is preferred to stay in the mid range of charges. One more thing is that, the rates you will choose also depend on your budget.
You should get the opinions of your colleagues or friends regarding SEO services that will also help you in finding the best SEO Service Provider. Prepare a budget and keep realistic goals. If you wish to be among the first 10 search engine results, you have to spend a fortune. But, with a good and proper working SEO company you can reach a reasonable level with reasonable expenditure.
Final thing you should consider is the reputation of the service you are going to hire. When you go to some blogs and forums, you will find a lot of adverse comments made by end users who are not satisfied with service provided by some companies. You should check if the company you are going to hire is among them. If that so, forget about it and look for an alternative service provider. There are many of them and it is not difficult to find your good, genuine and low cost service provider.
Search Engine Optimization ( SEO ) Services
If you can't see your website at the TOP of the major search engines - Search Engine Optimization ( SEO ) is the key to better rankings. Improve your rankings with our search engine optimization services and start driving traffic to your website.
If You Just Need Some SEO Basics :
Our optimization combos provide you with a comprehensive service at a great price. But if you only need a specific service component, you can also purchase these seo services individually:
Link building for SEO :
Link building is critical to improving your website ranking. If your on-page elements are already optimized, link building will help to build backlinks to your site every month for only $19.99.
Keyword research and analysis for SEO :
Extensive competitive keyword research and analysis. Receive a comprehensive report with a complete list of recommended keywords that you should use on your web page to attract more search traffic.
Code Optimization for SEO :
Review an improvement of your title tag , description tag, keyword tag and up to three ALT tags and text links tags on your page, plus code check. All these elements influence your search engine ranking and should be well seo optimized.
Optimized Code upload for SEO :
Your new, optimized code must be uploaded to your server for the seo improvements to take effect. We can do this for you if you are unsure of how to do it. $20.99 per upload.
KIPZER believes in simple workable solution providing full user satisfaction and value for money. Here is a checklist of the factors that affect your rankings with Google, Bing, Yahoo! and the other search engines. The list contains positive, negative and neutral factors because all of them exist. Most of the factors in the checklist apply mainly to Google and partially to Bing, Yahoo! and all the other search engines of lesser importance. If you need more information on particular sections of the checklist, you may want to read our SEO tutorial, which gives more detailed explanations of Keywords, Links, Metatags, Visual Extras, etc.
Title Tag is like a nameplate. It tells the readers and search engines about the content of the web page. This is why Title Tag must be properly written so that it conveys the right information about your page.
- First and foremost, title must be there! The very first mistake a lot of webmasters make is that they omit the Title Tag altogether! As I said before, there are hundreds of millions of web pages on Internet that do not have a Title Tag . In such a case, the browsers usually show “Untitled Document” as the default title text in tab.
Omitting this tag is a blunder, in fact one of the biggest blunders that you can make in SEO of your website. So, if you want to professionally manage your blog, make sure you diligently write title for every page you make.
- The Title Tag must be not too long : Some webmasters go overboard and write a small novella in Title Tag . This serves no purpose. Earlier, several years ago, search engine optimizers ( SEOers ) told their clients to put as many keywords as possible in the Title Tag . That is perhaps one of the reasons why we see way-too-long titles.
Although, Google can and does read very long titles but the ideal length of title tag is about 60 characters. Google and other search engines curtail the remaining characters in result pages (SERPs) and therefore those curtailed characters are not much of value.
- the Title Tag will be too short : Objective of this tag is to clearly convey crisp information on the page content. If you will write too short a title —it is likely that you’re not being as descriptive as you should be. Too short titles may also result from “meaningless” titles. Just as many people do in case of file names —web page titles are given just to fulfill a formality. “ABC”, “My page” etc. are such titles which do not convey anything about page content.
Always write a meaningful and properly measured title. It’s important!
- Blog name as part of the title : Adding blog’s name in your page title does brand your page in SERP and may encourage users to come to your website if your brand name is well trusted. But this practice does not contribute anything towards elevating search rankings. On the contrary, blog’s name unnecessarily eats up the space that is actually meant for some more useful information in title.
As such, it is not harmful to add blog’s name in title. It’s just a trade-off between a little branding and more space for actual title text. You want branding or you want to SEO for your blog / website? The choice is yours to make.
- Website name as part of the Title Tag : Although this practice has a small benefit but overall it has been long held without anyone doing much critical review and evaluation. A large number of webmasters believe that appending blog name in title helps increasing SERP rank. But this is not true!
- Prefixing blog/website’s name in Title Tag : Now if you choose to add blog’s name in title —never add it in the front. That is to says that the title must not begin with your blog’s name. A common user is not that interested in knowing which blog or website it is —his primary interest lies in the information that could possibly be found on the web page. So, the title must begin with the real title text. You may add blog’s name at the end, if you choose so.
Prefixing blog name has another disadvantage. It weakens the overall keyword strength of your title. It is an accepted fact that search engines give more importance to keywords if they appear towards the beginning of title. As the crawler, moves forward in title text, it keeps on reducing the importance of new keywords found.
- Begin Title Tag with your website is most important keyword(s) : Continuing from the previous point, it is advisable that you try to keep all important keywords in the beginning. This, however, should not be done in an aggressive manner. You should not write an absurd title in a bid to shove keywords upstream. Remember, title must be meaningful and easy to understand.
- Stuffing keywords in Title Tag for SEO: Avoid stuffing keywords in title as much as possible. An easily understood title with one less keyword is far better than a complicated title that covers all the keywords. As mentioned earlier, keywords must not be aggressively stuffed.
- Don’t use same Title Tags on multiple pages : Google looks down upon a blog or a website if it contains multiple pages with the same title text. Every page in a website is supposed to be unique and therefore title of each page should also be unique. Some web developers simply copy-paste title text across pages. It is very bad practice and you must avoid it. Do not repeat title. Do not duplicate title. Such a thing will greatly harm your SEO attempts.
- Be natural while writing content for your web page : It is always better to be natural while writing content for your web page or the title for that matter. Just forget about keyword stuff and write as though you’re mainly writing for humans and not for search engines. This is perhaps the best approach and it will get even better as Google will further polish its algorithms.
- Page Titles That Are Too Short or Too Long : Even though this is not a massive issue, short page titles will limit the potential of a page to rank for several keywords. Google, for example, can display up to 70 characters in their search engine results page (SERP) — why not take advantage of that?
But don’t overdo it. Keep in mind that the more keywords there are in the title, the more diluted they become. Having too many keywords in the page title, although visible by Google, can lead to the common issue of keyword cannibalization (which we will talk about next).
Terms that appear first in the title are the ones that will be given more importance. For example, if a web page talks about how to repair a broken hard drive on a Dell XPS laptop and the main keywords are "repair", "Dell", and "XPS", a title like:
< title>Kipzer: How to Repair a Broken Hard Drive on a Dell XPS Laptop< /title>
Can be revised to:
< title>Repair a Dell XPS Laptop's Broken Hard Drive< /title>
Notice how the key terms are closer to the beginning in the second example, and that it is shorter than the first example. Not only is it better for search engine ranking, but it’s also easier to read and comprehend.
Devise great titles that give your web pages meanings, and remember that web users want information quickly — don’t make them have to think about what your page titles are by writing informative page titles that are neither too short and lacking information or too long and hard to read.
- Keyword Cannibalization This is a situation when pages titles are stuffed with too many keywords. Keyword-stuffing is an unscrupulous tactic that a few SEO consultants use to improve their clients’ search engine rankings. Though I am an SEO consultant myself, I don’t recommend blatantly loading your pages with keywords because not only does it affect your search engine ranking’s effectiveness, but is also the reason that we sometimes see non-relevant web pages ranking highly for a specific keyword.
Because your web pages are (or should be) distinct and should have unique content, the same should be the case with page titles. Repeating the same keywords in various pages regardless of whether or not they are relevant to that particular page is not going to help, mainly for two reasons:
- Using the Company/Site Name in All Web Pages : As previously said, Google displays up to 70 characters of a given page title in their SERPs. It does see longer ones, though, and despite what many SEO professionals preach, it isn’t a huge problem to have page titles that are greater than 70 characters in a page title.
Nevertheless, you need to think of what should and shouldn’t appear in the title. Many website owners tend to include their business name in the title, some of which can be very lengthy. What is even worse is that they want their name to appear first in every single web page.
Including your company name (unless it’s a search term that will likely be used), is unnecessary, and is consistent with some of the mistakes I’ve discussed earlier.
< title>Kipzer Exporting/Importing Company, LLC: Export Surfboards to Hawaii< /title>
With the page title including the company’s name, it is using 37 more characters (with spaces)!
Search engine ranking might be better if it was simply:
< title>Export Surfboards to Hawaii< /title>
It would make sense displaying your company name in the homepage, contact page, and about page but avoid them in content pages.
- Duplicate Web Page Title Tags Another common mistake is having duplicate page titles. This makes it difficult to determine which page is which when they are all displayed in search engine results pages.
As previously said, all of your web pages should be unique — so by logic, all of your web page titles should also be unparalleled.
- Keyword dilution When you are optimizing for an excessive amount of keywords, especially unrelated ones, this will affect the performance of all your keywords and even the major ones will be lost (diluted) in the text.
- Keyword stuffing Any artificially inflated keyword density (10% and over) is keyword stuffing and you risk getting banned from search engines.
- Anchor text of inbound links As discussed in the Keywords section, this is one of the most important factors for good rankings. It is best if you have a keyword in the anchor text but even if you don't, it is still OK. However, don't use the same anchor text all the time because this is also penalized by Google. Try to use synonyms, keyword stemming, or simply the name of your site instead
- Origin of inbound links Besides the anchor text, it is important if the site that links to you is a reputable one or not. Generally sites with greater Google PR are considered reputable. Links from poor sites and link farms can do real harm to you, so avoid them at all costs.
- Links from similar sites Generally the more, the better. But the reputation of the sites that link to you is more important than their number. Also important is their anchor text (and its diversity), the lack/presence of keyword(s) in it, the link age, etc.
- Links from .edu and .gov sites These links are precious because .edu and .gov sites are more reputable than .com. .biz, .info, etc. domains. Additionally, such links are hard to obtain.
- Number of backlinks Generally the more, the better. But the reputation of the sites that link to you is more important than their number. Also important is their anchor text, is there a keyword in it, how old are they, etc.
- Anchor text of internal links This also matters, though not as much as the anchor text of inbound links.
- Around-the-anchor text The text that is immediately before and after the anchor text also matters because it further indicates the relevance of the link – i.e. if the link is artificial or it naturally flows in the text.
- Buying Links for good SEO of website : TYou might get a short term boost by buying links if your website is already popular, but you’re still taking a risk here. Paid links are sometimes flagged by Google’s search engine experts. You may wonder, how will they ever catch me? Well, Google’s bots and a special team at the company search for questionable linking patterns every single day!
For example, if you pay for a few hundred links to be pointed to your website in the very same day, some links will probably be flagged as a sort of ‘irregular linking activity’. Links from totally unrelated categories will seem suspicious as well.
I would recommend the old fashioned method of comment linking, manually — your blog will still be able to grow, albeit at a steady pace. Over time, the end results will be worthwhile. If you are however settled on purchasing links, do not use the same anchor text for all of them; mix it up a bit.
- Chasing PageRank : Don’t get me wrong, PageRank is important for any website’s success. The higher the PageRank you have, the better you rank in search engines, and the more visitors you’ll get. However, it’s definitely not the only metric that’ll help you improve your blog’s success. Furthermore, Google has mentioned previously that PageRank is just one of two hundred (wow!) indicators used to crawl and rank a website. Instead, you should focus on your analytics, ROI, and relevancy as recommended by Google itself.
- Leaving Title Tags Automated for SEO: The title tag is undeniably one of the most important aspects when it comes to search engine rankings. Beginner bloggers usually write a post with a long title that describes the topic in too many words. First, you want to keep the title rather short, (not more than 60 characters) but more importantly, you should aim your focus at optimizing the title tags.
For example, if you write a post titled ‘What Is A Niche Blog And How Do I Create It?’ your title tag should be more targeted towards a keyword, perhaps something like ‘What Is A Niche Blog?’ with ‘a niche blog’ being a possible keyword. You would surely want to check the popularity of the respective keyword with a keyword tool such as Google Adwords before optimizing for it. Consider changing it and you may enjoy a better placement in the search engines and as a result, more visitors.
- Sacrificing Looks For Content : While many bloggers depend on content to grow their blog, there are some who had become obsessed with the design of their blog. Don’t get me wrong, if you don’t have an appealing design, some visitors won’t be attracted to your website. However, using too many graphics or images will overcrowd your page and slow it down.
I see many sites using Flash and sacrificing page speed for motion and sounds. Definitely an attractive setting, but not a worthy enough tradeoff. This will also prevent search engine bots from being able to crawl your pages at a desirable faster rate.
- Using Free Hosting Blogs Blog services that offer free hosting such as Blogger, TypePad, and many others, can offer a decent platform and an excellent value. However, they are not flexible enough to be able to install the Plugins, themes, and other extensions you truly desire for superior SEO results.
All it will take is to register your own domain, and to purchase an inexpensive hosting plan. If you do enough shopping around, you shouldn’t spend more than $50 for both for the year. It’s worth a few bucks per month to have total control over your website. The power of independence can reap great rewards when your blogging operation grows.
- Keyword Stuffing : Probably one of the most common SEO mistakes is common stuffing. It’s not only unethical, but also will hurt your search rankings. If you really want to rank for a bunch of keywords, create a separate page for each keyword and optimize for it accordingly. Instead of using hidden or duplicate text, focus on creating useful pages that have your keywords implemented in them as part of the content. Trying to manipulate a search engine like Google is a big no-no.
- Writing Little Content : Many websites, especially blogs, suffer from posts that are too short. I personally get at least a few guest post submissions per day, and more than often, I have to reject them on the basis that they are too short to publish. How great can a piece be if it’s written at just 400 words? Writing extremely short posts hurts reader loyalty plus your page could be considered as low quality when it comes to SEO rankings.
- Not Doing SEO Correctly There’s not only one right way to optimize your posts for the search engine, but there are general proven methods you can use. For example, in regards to link building, several bloggers I know make the mistake of only linking to the front page of their website. Instead, you should build links that also point to your top, most popular posts. There’s always something new to learn about SEO, so make sure your optimization knowledge is up to date by reading articles or guides from qualified authors such as Google’s Matt Cutts.
- Forgetting The ALT Tag While Google reportedly (WebCEO software) doesn’t place a big emphasis on ALT tags, other search engines such as AOL, Bing, and Yahoo do. The truth is that a picture is just an image file if it’s not optimized for a keyword. To optimize it, use the ALT tag when inserting your image in a post; you’ll definitely see better results. Also, consider naming the file of the image as your keyword or at least to a defining term. If you’re blogging about copyright laws, name your image as ‘copyright-laws.jpg’, not something like ‘picture10.jpg’ — that simply won’t do you any good.
- Age of inbound links The older, the better. Getting many new links in a short time suggests buying them.
With these tips, I hope you’ll begin to take Title Tag of your web pages rather more seriously. Trust me, it will most certainly help you get higher search ranking and therefore more traffic.
I hope this was useful for you. Please feel free to ask if you have any questions on this topic. I will be happy to try and help you. Thank you for using Kipzer.